Director-GRGSMS

 

Dr. Sadhasivam is the Director of GRGSMS and a Professor in Marketing and Strategic Management. He received his PhD degree in Management from Bharathiar University. He holds a Master’s degree in Commerce and an MBA degree with specialization in Marketing. He is an Accredited Management Teacher by All India Management Association. 

He has 37 years of professional experience in industry and the academia. During the 16 years industrial stint prior to joining the academia, he worked for MNCs in the Pharmaceutical Sector and rose to the level of General Manager for a company in the Service Sector.

He provides consultancy services to corporates and has trained executives. His research monograph titled, “Turmeric Pricing Risk” an international publication, was published by Lambart Academic Publishing Gmbh & Co., Germany in 2011. The book is also translated in German. Another book titled, “Advertisement and Sales Promotion” was authored by him. 

He has addressed Rotary forums and educational institutions on various topics in management. Dr Sadhasivam is an active member and co-convenor of the Education Panel of CII Coimbatore Zone. He is a ‘Managing Committee’ member and Joint Secretary of the Coimbatore Management Association. He is the Vie- chairman of the TN Chapter of Association of Indian Management Schools. He is also the Managing Committee member and Secretary in ‘The Advertising Club’ of Coimbatore.

He is an active Rotarian, Past President and has served as Governor’s Group Representative.

Contact him at [email protected]